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ARCTIC CAT - TEASER ADS

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Created: 08/24/11
Last Edited: 02/09/13
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Description
Periscope went on the prowl, searching for a studio to help with their pitch for a series of Arctic Cat teaser ads, and we were thrilled they tracked us down. Using supplied stock photos as a starting point, we created the eyeballs CG, exploring several levels of distortion until we found the one that achieved the desired "look." Then we manipulated the photos to match, stretching sockets to fit the protracted peepers, and adding other character to the critters. Everyone on the project agrees; the results are pretty eye-popping.

Client: Arctic Cat
Agency: Periscope
CD: Doug Mickschl
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  • ARCTIC CAT
    Teaser ads for the all-new "Wildcat"
  • Client: Arctic Cat
    Agency: Periscope
    CD: Doug Mickschl
    Cgi/Retouching: Mike Campau (work @ SeventhStreet)

    Periscope went on the prowl, searching for a studio to help with their pitch for a series of Arctic Cat teaser ads, and we were thrilled they tracked us down. Using supplied stock photos as a starting point, we created the eyeballs CG, exploring several levels of distortion until we found the one that achieved the desired "look." Then we manipulated the photos to match, stretching sockets to fit the protracted peepers, and adding other character to the critters. Everyone on the project agrees; the results are pretty eye-popping.
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